Thursday, July 29, 2010

'Lone Star' tries to go viral

Lone Star's Adrianne Palicki, James Wolk and Eloise Mumford

Fox is doing some interesting early promotion to get the word out on new Dallas-shot series Lone Star (see info on being an extra below). That includes putting DVDS of the first episode in issues of Vanity Fair, and a glitzy premiere of the show last week at The Paley Center for Media in Los Angeles. (Here are photos of the cast from the event--including a now-dark-haired Adrianne Palicki (Palicki talks about a return to Friday Night Lights here).

Other avenues include cruise ships and hotels. Plus Vanity Fair will also stream Lone Star through its iPad app.

Note that the show's title again is two words instead of Lonestar. The pilot shot as Midland. Why can't TV shows pick one name and stick with it?

Here's a description of the show:
“Robert/Bob Allen” (newcomer James Wolk) is a charismatic and brilliant schemer juggling two identities and two women. As "Bob," he lives in Houston and is married to "Cat" (Adrianne Palicki, Friday Night Lights), the beautiful daughter of “Clint” (Jon Voight, 24, Midnight Cowboy), the patriarch of an ultra-wealthy Texas oil family. More than four hundred miles away in the suburban west Texas town of Midland, he's "Robert," living a second life with his naive girlfriend, “Lindsay” (Eloise Mumford, Mercy, Law & Order: SVU).

And here's the extras casting call for Friday:

Lone Star (FOX) starring Jon Voight, David Keith, and James Wolk is seeking the following extras for scenes shooting this Friday, July 30. If you fit the specs and are available, send photo and contact info to DO NOT SUBMIT IF YOU CAN'T COMMIT TO THE ENTIRE DAY!

Detective and Police Officer types - Men and Women late 20s-50s. All ethnicities. Previous law enforcement or military experience a plus, but not required.

Shoot Date:
Friday, July 30

Call Time:
TBD (you should make yourself available for the ENTIRE day which means morning,
afternoon and evening)


$58/8 plus time and half for overtime

Send you photo and contact info to

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